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Tag: tea
Insights
#Trendspotting: Expo West Recap Part I
At Expo West, trends included plant-based milks, especially oat milk. Plant-based waters, caffeinated sparkling waters, and functional craft sodas were also prominent.
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Balancing the Bar with the rise of Teetotalers
The landscape of non-alcoholic beverages is expanding with health-conscious options like spiked seltzer, low-cal wines, and ACV-based cocktails. Increasingly, consumers prioritize wellness, contributing to declines in alcohol sales.
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From Lavender Lattes to Cold Brew Tea: Trendspotting in RTD Tea and Coffee
Imbibe notes rising demand for convenient, functional RTD coffee meeting consumer needs. Its adaptability allows for diverse flavors, dairy-free options, and functional additives.
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Imbibe’s Marketing Manager Presenting at Flavorcon
At Flavorcon 2018, Imbibe’s Marketing Manager Ilana Orlofsky will unveil disruptive trends in functional beverages, emphasizing ingredient innovations in water and growth projections for various categories.
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Webinar: Beverage Trend Spotlight: Coffee & Tea
Dratt will dive into what health conscious consumers want in a beverage, up-and-coming functional ingredients, and the future of healthy beverages.
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Matcha: A Top Searched Earthy Flavor
Matcha, a green tea powder rich in L-theanine and antioxidants, is experiencing a surge in popularity. It is being used in beverages like lattes (growing at 64% YOY) and even sparking interest in crossover products like matcha beer.
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IMBIBE, BALL CORPORATION COLLABORATE TO BRING NITRO-INFUSED BEVERAGES TO THE MARKET
Ball Corporation and Imbibe partner to develop innovative nitrogen-infused beverages using Ball's Widget Inside™ can technology.
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Relax. Consider Adaptogens in Your Next Beverage Project
Adaptogens, herbs known to help manage stress, are entering the food and beverage world. Ashwagandha, holy basil, lavender, maca, and mushrooms are some examples.
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Food & Beverage Insights Podcast: Tea Trends
Food & Beverage Insights Podcast: Tea Trends
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