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Tag: switchel
Insights
Putting switchel on the map: Up Mountain Switchel diversifies gut health beverage space
Up Mountain Switchel, a Vermont company, launches a new carbonated Switchel drink made with ginger, maple syrup, and apple cider vinegar.
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35 Food and Beverage Trends for 2017
2017 food trends predict global flavors like Filipino cuisine and African spices. Cauliflower, ethnic spices, and farm-raised fish are all hot. Breakfast gets an update with global options and house-made specialties.
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Naturally functional beverages are poised for growth
"Natural function" lacks a clear FDA definition, encompassing nutrients from plant-based foods or natural processes. Consumers prefer these over fortified products for health and clean label values. Some successful beverage categories incorporate natural function.
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Beverage Trend Q&A
Prepared Foods interviews Ilana Orlofsky, Imbibe's marketing coordinator, discussing top beverage trends. Clean-label simplicity leads, with functional coffee prominent.
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Beverage trends will focus on health in 2016
In 2016, health-conscious consumers are prioritizing transparency, brand stories, and functionality from natural sources. Brands offering great taste alongside these attributes will excel. Embracing spice trends, which offer health benefits like metabolism boosts and immunity support, can keep you competitive.
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