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Tag: beverage development

Insights

New Decade, New Hires!

New Hire Introductions.

6 Essential Tips for a Successful New Beverage Launch

Plan your perfect sip! Research your unique selling point and target market first. Then factor in temperature and packaging during recipe development. Find a copacker early for your ingredients.

Formulation considerations for developing probiotic-rich food and beverage products

Refrigerated drinks like yogurt and kombucha typically use live cultures, while non-refrigerated beverages often utilize spore forms for stability, explains Joe Farinella, VP of R&D at Imbibe.

Imbibe Can Support Your Alcoholish Growth with Flavor Innovation and Taste Modulation Tools

Imbibe introduces recent TTB-approved flavors, including Passion Fruit and Strawberry Daiquiri, catering to both alcoholic and non-alcoholic beverages. Imbibe's expertise extends to hard seltzers and zero-proof spirits, supported by R&D and taste modulation.

The ABCs of CSDs

The U.S. carbonated soft drink market still holds value, despite declining volume sales. Brands innovate with adult-friendly flavors, classics, and CBD-infused options. Examples include Jones Soda's Strawberry Lime, Diet Coke's Strawberry-Guava, and Sprig's CBD sodas.

Our Team is Growing! Meet our New Hires!

New Hire Introductions.

Nootropics: The not so new beverage buzzword of 2019

The rise in Alzheimer's cases highlights growing consumer interest in cognitive health products. Nootropics, like L-theanine and lion’s mane, are gaining popularity despite regulatory challenges.

Coffee and Tea Trends

The success of RTD coffee and tea is driven by natural sourcing, functional ingredients, and diverse flavors. Brands differentiate with dairy alternatives and functional add-ins. Clean label is crucial, posing technical challenges.

Imbibe for Food Processing Magazine R&D Team of the Year

You're familiar with Imbibe, right? We're up for Food Processing Magazine’s R&D Team of the Year 2019.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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