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Thought-Leading Product Innovation and Ingredient Innovation

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Imbibe Develops Pea Protein Masker

Imbibe has developed the NonSense Pea Protein Masker, an ingredient that may be used to mask the off-flavor notes associated with pea protein.
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Flavor Drop: English Toffee & Strawberry Basil

Strawberry Basil, a marriage of sweet and savory, has emerged as a trend in the food and beverage industry. Toffee, a confectionary classic, is experiencing a resurgence in popularity.
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Nonalcoholic Adult Beverage Boom

Industry experts highlight the growing demand for non-alcoholic beverages, driven by health-conscious consumers. Innovation and understanding evolving market trends are crucial to meet these complex demands.
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Imbibe Talks Delicious, Next-Gen Journeys in the Formulation of Plant-Derived Foods

Plant-based foods require advanced formulation to balance taste, nutrition, and clean ingredients. Blending analogues with real vegetables and layering flavors can enhance appeal and scalability.
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Imbibe CCO on Personalized Nutrition and the Focus on the Other 0.1%

Wearable devices may advance personalized nutrition, said Andy Dratt, chief commercial officer and executive vice president for Imbibe, a beverage innovation company.
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Beverage Innovations Defining 2025 from Liver Health to Lemonade

From liver health-focused products to sugar-inspired flavors without the added sugar, the industry is responding to the growing demand for healthier options that don't compromise on taste.
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Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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