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New Beverages Promote Proactive Wellness Support, Flavor Fun and Comfort

Ringing in the New Year is a time for reflection and re-evaluation of life choices. Many consumers start by setting goals for self-improvement to make the coming year better than the last. After a tremulous 2020, improving overall health and wellness is at the top of the list.

The coronavirus pandemic changed lives overnight, and even though it has been a year since the onset of the pandemic consumers are still adjusting to the “new normal.” It changed the way consumers work, shop, socialize and entertain—and all this has resulted in new shopping habits and attitudes. Many consumers are working remotely, so convenience is not as much of a priority as it was at the start of 2020. Consumers also are eating out less and prioritizing experiences that can be created at home.

Read the full article on Prepared Foods.

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