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Tag: smoothies

Insights

New Beverages Promote Proactive Wellness Support, Flavor Fun and Comfort

As the New Year begins, consumers reflect on the past year and prioritize health and wellness. The pandemic reshaped habits and attitudes, with remote work and home-centered experiences becoming more prevalent.

Consumers see smoothies as the best vehicle for health and functional benefit customization

Imbibe highlights seven smoothie trends reflecting consumers' emphasis on health and personalized choices. Customization is key, allowing individuals to incorporate functional ingredients aligned with their taste preferences and dietary needs.

7 trends in smoothies right now

Smoothie trends diversify options: Smoothie Bowls by Vitality Bowls, Meal Replacement at Planet Smoothie, Coffee Smoothies from Smoothie King, Customizable Health at Tropical Smoothie, Happy Hour blends, and Transparent brands like Dr. Smoothie.

#TrendSpotting C-Store Edition

Insights from our beverage experts highlight the importance of antioxidants in citrus flavors for shelf life extension. Processing alters flavor, texture, color, and sweetness, necessitating adjustments.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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