ICYM the first part of this article, it included an overview of some of the most pervasive flavor trends currently on the market (you can read up on true to fruit, botanicals and fantasy flavors here). Our book of business still includes a reasonable amount of work in the category where we got our start, CSDs, but now is padded with a significant amount of our time being devoted to hot categories like coffees, plant-based milk alternatives and protein drinks. Across these categories, the most prominent flavors we see can be classified as indulgent, nostalgic and/or classic and global inspired flavors. These buckets of course extend beyond beverage, so we wanted to share some newer products on the market that fall within these categories for you to keep in mind as you think about your next beverage project:
Interested in sampling flavors in these or other categories? Email us at thedrinktank@imbibeinc.com to inquire about our flavor libraries or to learn about the beverage experts who may be able to catapult your concept to the shelf at an unparalleled speed.
| Indulgent | |
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High Brew Smoked Butterscotch Latte |
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Prairie Farms Salted Caramel Milk |
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Aloha Plant-Based RTD Chocolate Sea Salt |
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Dunkin Donuts Pistachio Almond Fudge Coffee |
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Hazelnut Spread M&Ms |
| Nostalgic/Classic | |
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Sister Schubert’s Pumpkin Spice Rolls |
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Peeps Pancakes & Syrup |
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Elmhurst 1925 Hazelnut Hemp Creamer |
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ChocXO PB & Ruby Chocolate Peanut Butter Filled Cups |
| Global | |
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Burroughs Family Farms Chai Spiced Milk |
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Elmhurst 1925 Golden Milk Hemp Creamer |
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Steve’s Ice Cream (Dean Foods) Chocolate Cherry Blossom (also called sakura, the latter part of this flavor profile is inspired by Japanese cuisine, and underrepresented in the U.S.) and Moroccan Mash Up |
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Blue Diamond Almond Breeze Horchata |
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Blume Slow Brew Ceylon Cinnamon Turmeric Mango |
Interested in sampling flavors in these or other categories? Email us at thedrinktank@imbibeinc.com to inquire about our flavor libraries or to learn about the beverage experts who may be able to catapult your concept to the shelf at an unparalleled speed.
