ICYM the first part of this article, it included an overview of some of the most pervasive flavor trends currently on the market (you can read up on true to fruit, botanicals and fantasy flavors [...]

Flavors associated with health, nature, adventure and nostalgia are slated to trend in 2019. The flavors identified by developers and marketers capture trending tastes, but also the mood of the [...]

On a typical night out in Chicago, we saw a not so typical menu offering – tepache, courtesy of Proxi. At Imbibe, we have been watching the fermentation craze for years. The list of [...]