Flavor Drop: Fruit Punch & Watermelon

Watermelon flavor has many characteristics including candied, ripe, green, or juicy, and Imbibe can help select or design the one best suited for your product.
A Food & Beverage Manufacturer’s Guide to Labeling a Product as “Healthy”

New “Healthy” Foods: Foods like avocados, nuts, seeds, and olive oil now qualify due to their nutritional benefits.
Guarana: A Natural Energy Boost for Your Next Formulation

Consumers consistently prioritize energy among the top two desired benefits in food and beverages, creating significant growth potential for guarana and other energy-boosting ingredients.
Pea Protein Taste & Texture Woes? Imbibe’s NonSense Maskers Offer Relief!

To overcome pea protein challenges, Imbibe has launched a Pea Protein masker in powder and liquid form (NonSense P-1 & NonSense LP-1, respectively).
Imbibe Develops Pea Protein Masker

Imbibe has developed the NonSense Pea Protein Masker, an ingredient that may be used to mask the off-flavor notes associated with pea protein.
Flavor Drop: English Toffee & Strawberry Basil

Strawberry Basil, a marriage of sweet and savory, has emerged as a trend in the food and beverage industry. Toffee, a confectionary classic, is experiencing a resurgence in popularity.
Beverage Innovations Defining 2025 from Liver Health to Lemonade

From liver health-focused products to sugar-inspired flavors without the added sugar, the industry is responding to the growing demand for healthier options that don’t compromise on taste.
Flavor Drop: Nectarine & Yuzu Lime

In this month’s Flavor Drop, we explore true-to-fruit flavors with Citrus undertones (Nectarine) and overtones (Yuzu Lime).
Flavor Drop: Dragon fruit & Pear

Over the years, dragon fruit has gained popularity in Western countries. However, it is often still seen as an exotic fruit and a trendy ingredient for Instagram-worthy dishes.
Ingredient suppliers enhance portfolios

To meet the increasing demand for organic products among health-conscious consumers, Imbibe’s taste modulation portfolio now includes certified Organic Senses, an organic version of The Senses.