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Tag: Product Development

Insights

Clean-label SweetSense^TM developed during ‘critical time’ for beverage industry

Laura Dembitzer from Imbibe highlights two consumer segments in the carbonated and sports beverage markets: those opting for artificial sweeteners to cut sugar and another group preferring natural sweeteners, prioritizing health over taste.

Following the Organic Spice Trail

Product developers face a challenge in sourcing flavorful organic ingredients due to limited supply. While demand for organic foods grows, sourcing organic herbs and spices proves difficult.

Imbibe Unveils Proprietary Technology that Elevates Sweetness Perception

SweetSenseTM reduces sugar by up to 30%, labeled as a natural flavor, ideal for clean-label products. Contact Imbibe for details.

Sourcing organic ingredients

In 2015, organic food sales reached nearly 5% of total US food sales. However, sourcing organic ingredients remains a challenge due to limited supply and certification requirements.

Reformulate, Rebrand: Companies Respond to Demand for Sugar Reduction

The FDA's added sugar disclosure mandate from July 2018 prompts industry-wide reformulation efforts. Major brands like Coca-Cola, PepsiCo, and Nestlé commit to sugar reduction.

Sugar-reduction efforts pick up steam ahead of update to Nutrition Facts panel

Food and beverage brands are rushing to reduce sugar ahead of FDA regulations mandating added sugar labeling.

2017: Already a big year for expanding our team! Meet the newest Imbibers

Imbibe New Hire Introductions

Protein holds steady in 2017 but consumers become more sophisticated with their demands

Protein remains a key fortification attribute in 2017, with its market projected to reach $43 billion by 2024. Laura Dembitzer of Imbibe highlights the need for strategic protein selection and communication of unique benefits, especially with discerning consumers.

Imbibe and Ganeden Join Forces to Predict Top 3 Trending Ingredients of 2017

Imbibe and Ganeden are teaming up for a webinar on February 7th to discuss key ingredient trends in the food and beverage industry, including sugar reduction, protein, and probiotics.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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