Plant waters innovate to expand beyond niche market
In her hit song “(You Make Me Feel Like) A Natural Woman,” music legend Aretha Franklin depicts how disappointing her life was, but how that changed when she found love: “Before the day I met [...]
Plant-water category gets creative
In American sports, the term “three-peat” refers to winning three consecutive championships. In the beverage world, the bottled water category achieved its “three-peat” by remaining the No. 1 [...]
Beverage trends will focus on health in 2016
This past year was all about clean labels and free from claims in the food and beverage industry. 2016 will be all about drinking for health. Consumers will be focused on transparency, the brand [...]
