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Tag: Commercialization

Insights

How to Make Your Mark in the Growing Health and Wellness Category

In a crowded health food and beverage market, SmartFood Expo offers educational sessions to help manufacturers connect with health-conscious consumers.

Beauty Enhancement: The In Vogue Function

The beauty industry is booming, with a new trend of "beauty from within" gaining traction. Consumers are seeking edible products like beverages that claim to improve hair, skin, and nails.

IMBIBE RELEASES TREND INSIGHTS FROM EXPO WEST

A beverage development company highlights trends from Expo West. Expect to see more drinks designed for specific needs like beauty or immunity. Organic energy drinks and plant-based milks are on the rise, with nut milks and pea protein gaining traction.

IMBIBE’S COO PROVIDING INSIGHTS ON CLEAN LABEL SUPPLY CHAIN CONSIDERATIONS

A presentation at the Clean Label Conference will discuss challenges and solutions for beverage companies developing clean label products. The speaker, Will Lennon, will offer solutions and case studies on managing these challenges.

IMBIBE’S CCO ANDY DRATT PROVIDES INSIGHTS ON FOUNTAIN INNOVATION AT RCA

Imbibe's CCO Andy Dratt Provides Insights on Fountain Innovation at RCA.

Artificial Vs. Natural Color: What Makes Sense for Your Next Product?

When choosing colors for beverages, consider what your target audience wants. Artificial colors are cheaper, shelf-stable, and maintain vibrancy but may be seen as unnatural.

Adaptogens are here to stay but marketing them effectively will require creativity and innovation, say experts

Adaptogens, natural ingredients believed to help the body cope with stress, are gaining popularity in food and beverages. These include Ashwagandha, Rhodiola, Maca, and Holy Basil.

#Trendspotting December: Brain Boosting and Body Enhancing Ingredients to Watch in 2018

Video: Brain Boosting and Body Enhancing Ingredients to Watch in 2018, Expect ingredients like lavender for stress relief, curcumin for inflammation, adaptogens for stress management, and MCT oil and nootropics for brain function.

#Trendspotting: Plant-based

Video: Plant-Based, Packaged Facts forecasts the dairy and dairy alternative beverage market to hit $28 billion by 2021, with plant-based alternatives making up 40%. New nut-based milks and other plant-based options like oat and hemp milk are trending.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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