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Flavors
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Thought-Leading Product Innovation and Ingredient Innovation
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We anticipate consumer shifts, drive industry trends, and deliver exceptional customer experiences.
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Imbibe Updates
In the Media
Technical & Industry Guidance
Trends
All
Imbibe Updates
In the Media
Technical & Industry Guidance
Trends
All
Beverage Innovations Defining 2025 from Liver Health to Lemonade
From liver health-focused products to sugar-inspired flavors without the added sugar, the industry is responding to the growing demand for healthier options that don't compromise on taste.
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Flavor Drop: Nectarine & Yuzu Lime
In this month’s Flavor Drop, we explore true-to-fruit flavors with Citrus undertones (Nectarine) and overtones (Yuzu Lime).
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#TrendSpotting: Shifting Demand for Functional Beverages
How have functional beverage trends evolved from 2023 to 2024? Discover the shifts in consumer preferences and product innovation.
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Flavor Wheel – Pineapple
Discover the surprising depth of Pineapple flavor! Beyond candy and artificial, Imbibe has identified 10 tastes that are part of the Pineapple experience. Discover these sensory insights and quickly align on your desired flavor profile.
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Flavor Drop: Dragon fruit & Pear
Over the years, dragon fruit has gained popularity in Western countries. However, it is often still seen as an exotic fruit and a trendy ingredient for Instagram-worthy dishes.
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Ingredient suppliers enhance portfolios
To meet the increasing demand for organic products among health-conscious consumers, Imbibe’s taste modulation portfolio now includes certified Organic Senses, an organic version of The Senses.
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