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Thought-Leading Product Innovation and Ingredient Innovation

Insights

We anticipate consumer shifts, drive industry trends, and deliver exceptional customer experiences.

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Top influencers on the consumer experience in foodservice

In 2015, US foodservice spending surpassed grocery spending for the first time, driven by demand for value, functionality, and variety. Key influencers include health consciousness, hyper-customization, and storytelling, shaping consumer dining experiences.

7 of the hottest trends in snacking right now

The snack market sees a surge in innovative products. Ancient grains feature in bars like Earnest Eats. Jerky gains popularity with unique flavors such as spicy coffee.

Beverages combining prebiotics, probiotics

Consumers now expect beverages to offer functional benefits like antioxidants, probiotics, and electrolytes. With a rising interest in digestive health, products combining gut-friendly ingredients are gaining traction.

Why Pulses are the Next Big Thing in Beverage

When the United Nations declared 2016 the International Year of Pulses, many in the food and beverage industry, myself included, were unfamiliar with the term.

A New Resource for Developing Your Next Alcoholic Beverage

Flavored alcoholic beverages are on the rise, comprising 60% of the US beverage market as of 2015. Imbibe, renowned for beverage development, now enters this space.

5 drivers contributing to growth in functional food and beverages

Coffes popularity endures, finding its way into various categories like RTD coffees, spirits, and beers. With the rising demand for better-for-you products, coffee is increasingly used in functional beverages.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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