With rising consumer demand for on-the-go functional beverages, product developers are looking to add higher quantities of protein to great tasting beverages. While adding protein to a beverage has numerous benefits such as an enhanced nutritional profile, increased viscosity and improved mouthfeel, poorly executed formulations result in wasted time, lost revenue and an inferior product.

Brand owners and food scientists looking to gain deeper insights into protein trends and the formulating challenges will be excited to attend Global Food Forums’ 2016 Protein Trends and Technologies Seminar, hosted on May 3^rd-4^th 2016 at the DoubleTree-Hilton in Oakbrook, Illinois. The event will focus on providing R&D and food scientists with practical advice on how to work with protein ingredients. Imbibe Beverage Scientist Justin Cline will be giving a presentation titled “Formulating Protein Beverage: Real World Challenges and Tactical Solutions”, in which he will address the myriad of challenges associated with formulating great-tasting protein beverages. The presentation will focus on tactical solutions to real world problems in order to avoid setbacks during development and scale-up. Attendees will improve their understanding of protein chemistry, functionality and stability, as well as gain useful knowledge of the various chemical and physical changes protein may undergo as a result of processing conditions. For more information on the conference, and for the link to register, please click here.

Imbibe is a full-service beverage development company, and has experience successfully developing a wide variety of protein beverages, including clear high-acid beverages, low-acid dairy shakes, and plant-based dairy alternative drinks. With the RTD protein category growing at its current pace, brand owners are looking for new and innovative ways to deliver high quantities of protein in great-tasting products. For general inquiries or to learn more about how to integrate protein into your beverage, contact Laura Klibanow, Marketing Director at Imbibe, at lklibanow@imbibeinc.com.