Food Technologists Focus on Kombucha
IFT event at Imbibe explored kombucha brewing and its health benefits. Experts presented alternatives like probiotic supplements and highlighted popular brands like Health-Ade and GT’s.
Improve product launch with Imbibe’s new Technical Services Team
Imbibe launches a new Technical Services Team to tackle new beverage development challenges. This team will handle everything from finding new ingredients to ensuring regulatory compliance, all while working closely with product developers to streamline the process.
Hilton to Co-Present with Imbibe’s Andy Dratt at 2015 Best of Food and Beverage Packaging
Hilton to Co-Present with Imbibe’s Andy Dratt at 2015 Best of Food and Beverage Packaging.
New Delivery System for Protein Packed Beverages
Imbibe unveils a new high-protein RTD hydration beverage with 40 grams of whey protein per 20 oz. serving. It’s lactose-free, sugar-free, and available in various fruit flavors. Imbibe overcomes taste challenges by using citrus notes to mask whey’s strong flavor.
Decadent Dessert All Day Long
A notable trend in beverages is the infusion of dessert flavors, seen in coffee blends like bananas foster and frappuccino varieties. This trend extends beyond typical dessert times, with brands incorporating these flavors into unexpected products.
Add Some Vigor: Sports, energy and nutritional beverages are expected to enjoy strong sales growth in the next few years
Sports drink sales are surging, with store brands missing out on a growing market. A report predicts a 26% jump in sales by 2019, creating an opportunity for store brands to grab a bigger slice of the pie.
Mocktails and More
Brands are mixing meal occasions and flavors, like Dunkin Donuts’ donut breakfast sandwich. The trend extends to mocktail beverages, such as Argo Tea’s “Mojitea” and Rockstar’s pina colada energy drink.
Beverage Trends in the Food Service Industry
Food service is evolving to meet retail standards, focusing on brand transparency, hyper-customization, and enhancing the dining experience. Chains like Chipotle emphasize locally sourced ingredients, while customizable machines like Coca-Cola Freestyle offer personalized beverage options.
Nostalgia and Whimsy
A wave of nostalgia hits the food industry, with retro flavors like root beer float and snickerdoodle making a comeback. OREO’s Candy Corn crème and Ben & Jerry’s Cotton Candy ice cream are just a few examples.
Segmenting the Protein Beverage Market: The 5 Key Categories to Know About
Protein is a hot trend in food and drinks, driven by health benefits and busy lifestyles. Consumers want convenient protein options for satiety and muscle health.