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Imbibe on the Brain

Imbibe logo in hairThose who know Imbibers well, know that as a whole, we are intrepid in our approach to beverage development, but this characteristic extends beyond the lab. Recently, one of our Imbibers showed his fearlessness by having the Imbibe logo shaved into the side of his head. That’s just one way to have Imbibe on the brain. Thanks, Dean, for representing Imbibe, Chicago, and contributing to the dynamic culture we value.

Keep Reading:

Flavor Drop: Nectarine & Yuzu Lime

In this month’s Flavor Drop, we explore true-to-fruit flavors with Citrus undertones (Nectarine) and overtones (Yuzu Lime).
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#TrendSpotting: Shifting Demand for Functional Beverages

How have functional beverage trends evolved from 2023 to 2024? Discover the shifts in consumer preferences and product innovation.
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pineapple flavor wheel

Flavor Wheel – Pineapple

Discover the surprising depth of Grapefruit flavor! Beyond tart and bitter, Imbibe has identified 8 tastes that are part of the Grapefruit experience. Discover these sensory insights and quickly align on your desired flavor profile.
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