Creating Consumer FOMO: Ideas for your Next Spring or Summer LTO

The beverage industry uses Limited Time Offers (LTOs) to capture consumer attention. These special flavors create a sense of exclusivity and belonging, especially when tied to holidays or seasons.
Imbibe’s COVID-19 Response

Imbibe, a beverage development company, is prioritizing the safety of its employees and clients during COVID-19. They are working remotely and following social distancing measures to meet client deadlines despite challenges caused by the pandemic.
Highlights from FoodNavigator-USA’s Beverage Trends webinar: Finding growth amid a public crisis

Due to the economic impact of COVID-1 beverage prices are becoming a top priority for consumers. They are making purchasing decisions based on affordability.
Chicago food companies are teaming up to help feed the poor. Their debut creation: Healthier hot cocoa.

Chicago food companies are working together to develop products that benefit the community. They recently created a high-protein hot chocolate for food banks using donated ingredients and expertise.
Perking Up Beverage Applications with Coffee Ingredients

Coffee is branching out beyond the mug. It’s now a versatile flavor and natural energy source in new drinks. Ready-to-drink options cater to different needs, with some offering an energy kick and others aligning with specific diets.
#Trendspotting: Beverage Innovation

Beverage trends include plant-based protein in smoothies and milk, self-heating coffee cans, sparkling tea with functional ingredients, and collagen-infused water. Kombucha, nitrogen-infused drinks, and watermelon flavors are also popular.
Preserving the nutritional quality of packaged foods

“In general, the content of macronutrients like proteins, carbohydrates and fats will not be altered during processing and shelf life,” said Joe Farinella, vice president of product development, Imbibe.
New Decade, New Hires!

New Hire Introductions.