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Tag: botanical flavors
Insights
Flavors of the Month: Hibiscus Mint & Cucumber Lemon
Hibiscus, a trending floral flavor, saw a 50% increase in Google searches from July 2021 to July 2022. Paired with mint, which had 300k more searches in July 2022 compared to 2020, it creates refreshing drinks.
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#Trendspotting: The Scoop on Frozen Desserts
Non-dairy frozen desserts are booming, set to exceed $1 billion by 2024. Unusual flavors like Kraft Macaroni and Cheese ice cream and experiential twists like gray-colored citrus treats are driving consumer excitement.
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#Trendspotting: Flavors that are Simmering, Bubbling, and Boiling Over
Yuzu, known for its tartness, is featured in energy drinks like G Fuel and Lunar Hard Seltzer, reflecting its growing popularity across various beverage categories.
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#Trendspotting: Sweet Options
Beverage companies are using alternative sweeteners like stevia and monk fruit, or even combining them with sugar, to meet consumer demand for lower sugar drinks without sacrificing taste.
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#Trendspotting: 2020 Trend Predictions Part II
2020's Trends: Botanicals like hibiscus blend with fruit flavors. Exotic tastes like matcha and ginger gain popularity. Nostalgic treats inspire new beverage flavors. Creamy foam and chewy textures enhance sensory appeal.
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Botanical Trend Continues to Blossom
Botanical flavors, especially floral flavors like hibiscus and lavender, are growing in popularity in beverages due to consumer demand for healthy and natural ingredients.
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#Trendspotting: 2019 Flavor Trends
Beverage trends in 2020 focus on globally inspired flavors (yuzu, dragon fruit, Latin American spices), floral flavors (hibiscus, lavender, elderflower), nostalgic flavors (s'mores, rootbeer float, pancake), and mocktails with cocktail flavors.
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