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Tag: beverage trends

Insights

Naturally functional beverages are poised for growth

"Natural function" lacks a clear FDA definition, encompassing nutrients from plant-based foods or natural processes. Consumers prefer these over fortified products for health and clean label values. Some successful beverage categories incorporate natural function.

Tracking Cutting Edge Beverage Trends

Engage a flavor or blending house like Imbibe Inc. early in the scale-up phase to reduce risks. Laura Klibanow, a company director, warns against late involvement, which can lead to wasted resources and the need for redirection.

WFFC Announces 2016 Fall Seminar

The WFFC Fall Seminar on September 14, 2016, at Saddle Brook Marriott will explore "Today’s Consumer Taste and Their Influence on the F&F Industry."

Beverage Trend Q&A

Prepared Foods interviews Ilana Orlofsky, Imbibe's marketing coordinator, discussing top beverage trends. Clean-label simplicity leads, with functional coffee prominent.

Five functional food ingredients that may be set for rapid growth

Functional food and beverage demand grows as consumers seek value. To predict trends, consider macro food trends, homeopathic remedies, versatility, cost, and origin.

5 emerging ingredient trends that will reshape the beverage industry in 2016

Beverage trends see soda declining and energy drinks, dairy alternatives, and ready-to-drink tea and coffee rising. Manufacturers draw inspiration from food trends like exotic spices and protein for innovative products.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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