Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

FoodNavigator – USA’s Beverage Trends Webinar

A 2020 Vision: Plant-based, CBD Curious, and Clean Energy

From plant-based dairy alternatives and the rise of oatmilk, to CBD-infused beverages and clean energy sources… what are the most bankable, and drinkable, beverage trends impacting the market?

Marketing Associate Holly McHugh will be joining FoodNavigator-USA on March 19th in a panel discussion about 2020 Beverage Trends during a free 60-minute webinar. We will dive into the emerging beverage categories, the innovation driving these trends, and what consumers are demanding out of their beverages.

During the webinar we’ll cover:

  • What are consumers demanding out of a functional beverage – energy, focus, hydration?
  • How fast is the plant-based dairy alternatives category growing? Can oat milk be as big as almond milk? Will this category turn more functional as time goes on?
  • Where does the market for CBD-infused beverages stand? Who is the target consumer and why are they seeking out drinks containing CBD?
  • What innovations are proving successful within the conventional dairy drinks category?

Register today!

Keep Reading:

#TrendSpotting: The Cloud Effect

Consumers are chasing a particular kind of texture: light, airy, whipped. The word "cloud" just happens to be what the culture reached for to describe it.
READ MORE

Beyond the Trend: Imbibe’s Isabel Mirfakhraie on Where Functional Mushrooms Are Headed

Beverage Industry spoke with Imbibe's technical marketing associate for a roundup on where mushroom-forward beverages are headed next.
READ MORE

Imbibe’s Flavor Trends Research Featured in Food Business News

Food Business News highlighted the trend data behind territories like swicy and newstalgia, and explored how hybrid flavor pairings are helping brands introduce unfamiliar flavors in more approachable ways.
READ MORE

Notice: Holiday Closure

Imbibe will be closed April 2, 3, 8, and 9. Please expect some delays in our response during these dates.

Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.