The future of fizz: Emerging ingredients shaping functional drinks
This panel discussion will explore the evolving landscape of functional beverages, highlighting cutting-edge ingredients poised to drive innovation. Featuring expert insights, the conversation will delve into both mainstream and less-obvious functional beverage trends across categories like plant-based milks, ready-to-drink (RTD) coffees and teas, and wellness-focused options beyond traditional energy drinks. Learn how personalization is transforming consumer experiences, with tailored hydration solutions that cater to individual wellness goals and preferences. Discover actionable strategies for developing innovative products that meet the evolving demands of health-conscious consumers.
