Beverages, bars and bites
Unlock a Significant Market Opportunity: Targeted Snack Solutions for the Menopause Journey
The menopause transition represents a substantial and underserved consumer segment with evolving health and wellness needs. This webinar offers actionable insights into how your brand can strategically innovate within the snack category to capture this growing market.
We will delve into:
- Understanding the Nuanced Nutritional Needs: Explore the specific health considerations women face across the different stages of menopause, providing a foundation for targeted product development.
- Ingredient Innovation for Impact: Discover scientifically-backed ingredients that address key concerns and resonate with this demographic, moving beyond generic wellness offerings.
- Identifying High-Potential Formats and Occasions: Gain insights into current snack format preferences within this age group and uncover untapped opportunities for specific usage occasions.
- Strategic Market Entry and Growth: Evaluate the significant market potential and learn how to position your brand for success within this expanding landscape.
This webinar will equip you with the strategic knowledge necessary to develop credible, benefit-driven snack solutions that meet the unique needs of women navigating menopause, fostering brand loyalty and driving significant growth.
KIck off your next project with Imbibe.
