Flavor Wheel – Strawberry
Not all strawberries are created equal! We go beyond “sweet” and “juicy” to understand flavor. Our “Flavor Lexicon” creates a shared language so we can bring your vision to life. This speeds up development.
#Trendspotting: Alcoholish
Non-alcoholic beers are getting tastier! New brewing techniques and ingredients are creating complex flavors that rival traditional beers. Imbibe offers unique flavor combinations like Blood Orange Rosemary and Black Cherry Vanilla.
Flavor Drop: Pumpkin Pie Spice & Cream
Pumpkin spice is the king of fall flavors! Consumers are spending more on it than ever. This nostalgic taste pairs perfectly with apple, pecan, and maple. Cream is a sensory experience, not just a flavor.
Focusing on Food Science for Cannabis Beverage Development – Insights from Imbibe CCO, Andy Dratt
Cannabis drinks are getting popular, but the base liquid matters! Don’t focus only on marijuana ingredients, says an expert. Make sure the drink itself tastes good and is safe for people.
