7 of the hottest food and beverage trends happening now
Probiotics are expanding beyond yogurt into chocolate and sugar products. Sprouted grains offer health benefits, while turmeric appears in various beverages and snacks. Adaptogens like ashwagandha are trending, and fermentation yields products like kombucha.
Growth of functional beverages increases use of cognitive health ingredients
When Albert Einstein passed away in 1955, a pathologist named Thomas Harvey took an unusual step—he removed Einstein’s brain for study. This fascination with the brain continues today, with advancements in R&D shedding new light on its complexities.
Helping Brand Owners Go Organic
Imbibe offers organic flavors and ingredients to help beverage companies capitalize on the growing organic market. Organic certification allows them to clearly differentiate their products and meet consumer demand for natural, better-for-you options.
