Health and wellness beverage product developers have no boundaries, as better-for-you means something different to every consumer. Most concepts make a connection by promising a benefit, but from [...]

The probiotics category continues to evolve as consumer interest in the microbiome and overall gut health fuels demand. As a result, researchers are discovering health benefits of probiotic [...]

Consumer concerns about the perceived health risks of synthetic ingredients have propelled the clean label movement from a trend to an expectation. Products identified as natural, organic and [...]

Natural sourcing and respective health benefits of coffee and tea — along with the versatility products can offer by incorporating functional ingredients, exciting flavors, and novel brewing [...]

Younger generations have become more judicious when making decisions about beverages, and many are driven by a deeper understanding of their individual biological needs coupled with the [...]