Imbibe is excited to announce that Joe Farinella, VP of R&D, will be presenting at IFT16 this summer in Chicago on July 17th. Mr. Farinella’s presentation, “Expect the Unexpected: Lessons Learned From a Career in New Product Launches”, will draw on several of the most challenging new product launches of his career to provide useful tips on how to prevent last minute surprises, as well as reveal strategies to quickly and accurately identify the root causes when problems inevitably arise.