Trendspotting: On Draft: Nitro-Infused Beverages
Guinness pioneered nitrogen-infused beers, but now craft brewers are adopting nitrogen to enhance stouts and ales. Ball Corporation’s Ball’s Widget Inside™ can, designed for RTD nitrogen-infused beverages, caters to the 95% of beer drinkers who appreciate this innovation.
Functional Beverage Innovation: Fringe is In
Functional beverages with ingredients like cascara and aronia berries are gaining traction as consumers seek healthy and convenient options. This trend is fueled by interest in niche ingredients and food movements like veganism and paleo.
