Shake Up Your Indulgent Beverage Offerings
Even with the focus on health and wellness, consumers are still willing to indulge. The proof is in one of the hottest trends of 2017 – extravagant shakes (aka freakshakes). BlackTap & Shake NYC inspired many drool-worthy Instagram posts. The creative possibilities of milkshakes are endless, but here are a few that have launched in the past couple months that may help inspire your next shake – or flavor for an adjacent category:
Quaker Steak & Lube – Mixed Berry Shake
Steak ‘n Shake – Breakfast Shakes (Honey Smacks, Cinnamon Crunch, Frosted Flakes, Cocoa Crispies)
Sonic – Pumpkin Pie Master Shake
Arby’s – Cookie Butter Shake
Burger King – Cinnamon Toast Crunch Shake
Carl’s Jr. – Jolly Rancher Milkshake
Chick-fil-A – Cookie Milkshake
Krystal – Pumpkin Spice Milkshake
Ready to indulge? thedrinktank@imbibeinc.com