As more consumers adopt sports nutrition beverages as part of an active lifestyle, consumer preferences are diversifying. Today, the term sports drink has come to mean many things. As this [...]

This year’s Natural Products Expo West drew a record-setting 86,000 attendees and more than 3,600 exhibiting companies this March at California’s Anaheim Convention Center. Those attendees [...]

The brain game Second to heart disease, cognition issues are top of mind among U.S. adults. Citing data from the Natural Marketing Institute, Holly McHugh, marketing associate for Niles, [...]

When we talk about beverage trends in terms of product development opportunities, we of course have to consider what’s happening in the world on a macro-level. We can’t develop successful new [...]