Soft drink sales decline, craft soda has potential

 In Blog, Industry News

For the past several years, the beverage industry has faced an evolution in consumer demand. A consumer drive toward maintaining overall health and wellness has impacted several categories, particularly carbonated soft drinks (CSDs). CSDs are working to maintain profitability, innovate new products that appeal to new demands and create engaging content for their already brand-loyal consumers.

Read more.

Leave a Comment